SendBlaster is a bulk email software that allows users to manage their mailing lists and conduct mass email marketing campaigns. The software combines the practicality of a desktop application with the flexibility of a web service, making it easy to create newsletters, manage lists, and track email campaigns. SendBlaster offers a free version of its software for download, as well as a professional version that requires a one-time payment for a lifetime license. The company also offers a 15-day money back guarantee. The latest release of SendBlaster, version 4.4.2, was released on April 10, 2020, and has a size of 40 MB. The software is trusted by over 100,000 customers and aims to make email marketing easy and cost-effective. Users can create effective emails using the software's templates or by using their own HTML editor. It is recommended to build a permission-based list to ensure compliance with legal requirements, and SendBlaster provides customizable web forms for users to collect subscriber data and manage separate lists. SendBlaster also emphasizes the importance of data analysis in email marketing. The software integrates with Google Analytics to track the actions taken by customers after reading emails, such as purchases or subscriptions. Overall, SendBlaster offers a comprehensive solution for managing bulk email campaigns, providing users with the tools they need to create effective emails, build a permission-based list, and analyze campaign results. With its free download option and lifetime license, it is a cost-effective choice for businesses and marketers looking to streamline their email marketing efforts.