Drift is an AI-powered conversational platform that helps businesses connect with customers in real-time using chat, email, and video. With the Conversation Cloud, businesses can deliver personalized experiences at scale throughout the customer journey. Drift's AI-powered chatbots provide 24/7 customer support and recommendations. The platform helps businesses convert high-volume traffic, increase target account pipeline, and create expansion pipeline by distinguishing customers from net-new prospects and delivering relevant experiences. According to a three-year analysis with Forrester, Drift customers on average experienced a 0% increase in sales rep efficiency, a 0% increase in convo to MQLs, a 0% increase in sales overall win rate, and a 0% increase in ARR in targeted accounts. Drift has been praised for its deep alignment between marketing and sales, helping drive pipeline goals, increase site engagement, and align sales and marketing teams. The platform offers different plans based on business needs, including Premium for small businesses, Advanced for personalized messaging and qualified pipeline growth, and Enterprise for scaling personalization and pipeline generation efforts. Drift's Conversation Cloud includes conversational marketing, sales, service, and AI, along with integrations for a 360-degree view of customers. The platform provides various resources, such as a blog, case studies, and a learning center, to help businesses leverage conversational AI and boost team efficiency. Drift also provides professional services and has a supportive community. With a focus on diversity, equity, and inclusion, Drift offers pricing options, a test drive, and a mobile app for easy access. Overall, Drift is a comprehensive conversational platform that enables businesses to connect with customers in meaningful ways and drive tangible results.